If companies use twitter
Posted on | February 15, 2010 | No Comments
After the huge success of my article (Wenn Unternehmen twittern) I was asked to published an English version. Here we go!
—
Subject: Tweet #1
Friday, 10:01 am
Dear F.,
I am proud to send you our first tweet referring to our meeting last Monday. Please approve this tweet. We were forced to use only 140 characters.
Please do not hesitate to contact us in case of questions.
Kind regards H.
…
Re: Tweet #1
Friday, 10:15 am
Dear H.,
thanks for your mail. Unfortunately you forgot to send the tweet.
best regards F.
…
Re: Re: Tweet #1
Friday, 10:17 am
Dear F.,
oh sorry. Please look a the attached word document.
Kind regards H.
…
FW: Re: Re: Tweet#1
Friday, 10:30 am
Hello K.,
the guys in office X want to use twitter. Please check this. I’ll send it to M. to approve this tweet.
Lunch?
F.
…
Re: FW: Re: Re: Tweet#1
Friday, 11:30 am
Hi F.,
tweet ok.
Lunch YES! at 1 pm in the lobby.
greets K.
…
FW: Re: FW: Re: Re: Tweet#1
Friday, 12:30 pm
Hello H.,
the spokesman says the tweet is ok. I’ll send your document to Mr. M. The tweet should be published today around 6 pm.
Kind regards F.
…
Twitter Office X approve, Tweet #1
Friday, 12:45 pm
Dear Mr. M.,
in the course of our new company’s social media strategy referring to our workshop last May, office X will start using twitter.
I send you the first tweet (please download and open the attached file). The spokesman (Mr. K.) has no concerns.
Kind regards F.
…
Re: FW: Re: FW: Re: Re: Tweet#1
Friday, 02:30 pm
Dear F.,
do you have any feedback for us?
Best regards H.
…
Re: Re: FW: Re: FW: Re: Re: Tweet#1
Friday, 02:55 pm
Hello H.,
no. Mr. M. is very busy this afternoon.
Greetings F.
…
Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Friday, 02:58 pm
Dear F.,
ok, no problem. We have a plenty of time.
Best regards H.
…
Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Friday, 06:05 pm
Dear F.,
do yo have any news for me. I want to finish work for this week.
Best regards H.
…
Re: Twitter Office X approve, Tweet #1
Friday, 06:45 pm
who or what is twitter?
M.
This message is confidential and may be privileged. If you are not the intended recipient, we kindly ask you to please inform the sender. Any unauthorised dissemination or copying hereof is prohibited. This message serves for information purposes only and shall not have any legally binding effect. Given that e-mails can easily be subject to manipulation, we can not accept any liability for the content provided.
…
Re: Re: Twitter Office X approve, Tweet #1
Friday, 06:47 pm
Dear Mr. M.,
twitter is a micro blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters. In May 2009 we decided to use twitter to keep the public informed. Office X will start now.
Have a nice weekend!
Yours sincerely F.
Sent from my iPhone
…
Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Friday, 07:00 pm
Dear F.,
I just left the office, but I can check my mails at home ;-)
have a nice weekend!
Best regards H.
…
Re: Re: Re: Twitter Office X approve, Tweet #1
Monday 07:15 am
approved. but twitter, you must explain to me again.
M.
This message is confidential and may be privileged. If you are not the intended recipient, we kindly ask you to please inform the sender. Any unauthorised dissemination or copying hereof is prohibited. This message serves for information purposes only and shall not have any legally binding effect. Given that e-mails can easily be subject to manipulation, we can not accept any liability for the content provided.
…
Re:Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Monday, 10:05 am
Hello H.,
the tweet is approved. There was an error. I fixed it (see attached file).
Kind regards F.
…
Re: Re:Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Monday, 12:30 pm
Hello F.,
sorry, I had a meeting this morning. Thank you very much for the approve. The “error” was not an error. Our intern said it’s Internet language
Best regards H.
…
Re: Re: Re:Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Monday 01:00 pm
CC: K.; M.
Hello H.,
I do not care about Internet language. If your office wants to use twitter and publish news in the name of our company you have to follow our corporate guidelines. That also means correct orthography. I ask you to follow these rules and publish the approved tweet.
By the way it would be good if your office could publish a communication plan for the next 14 days.
Best regards F.
…
Re:Re: Re: Re:Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Monday 01:40 pm
CC: K.; M.; P.; D.; L.;
Hello F.,
my colleague N. and our intern will present some PowerPoint slides to show our communication strategy on twitter. The kick-off meeting is on Thursday. We will send an invitation to the involved colleagues and we will publish an excel sheet this evening to pronounce all the tweets for next 14 days.
Best regards H.
…
Re:Re:Re: Re: Re:Re: Re: Re: Re: Re: FW: Re: FW: Re: Re: Tweet#1
Monday 01:49 pm
CC: K, M., P., L.
Hello H.,
what it is here?
D.
….
tweet#1
Monday 01:56 pm
CC: _all
Dear colleagues,
it took a little to get the approval, but now we are proud to pronounce, that we have just published our first tweet on twitter!
Because of our firewall blocking twitter.com I attached a screenshot of our first tweet.
Thanks to everyone involved!
Best regards,
F.
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